Wake up and smell the (McDonald’s) coffee…

Amidst being haunted by the images filtering out of U.C. Davis this week another set of visuals impacted what for some is an iconic (the reporter’s choice of word) breakfast item.  When I think iconic breakfast,  dishes like eggs benedict, joe’s scramble, or french toast come to mind.  Don’t forget the side of bacon.  However, what has  been  newsworthy is the Egg McMuffin pictured below in all of its fineness.

The Egg, or in this case Egg and Sausage McMuffin has been flooded with attention because of a video capturing  the conditions of the factory farm that supplies McDonald’s with their eggs.  These conditions are nothing like the sunlit mythical old timey farm portrayed in their commercials.  Footage which is as unappetizing as it gets was filmed with a hidden camera at one of our largest national egg producers.  You can get a glimpse of it here at this link, 20/20 Sparboe Farms.  What’s intriguing is that both McDonald’s and Target (another retailer supplied by Sparboe) have dropped the supplier and in the case of Target pulled the eggs from their ‘grocery’ section.  Given the volume of eggs needed probably another ‘farm’ where the chickens never see daylight is in the works, but hopefully one where some basic standards are met.  Or, you can just skip that Egg McMuffin.


Crazy Chickens 10

We know how projects with children evolve.  They initially are enthusiastic, there the two of you are together hard at work and suddenly it dawns on you, as the parent that for some time now you’ve been working on whatever the creative endeavor is in solitude.  This might be one of those times.  Henry, my son came up with the name for our flock and has expressed interest in running a small egg subscription business.  But who’s really going to be on the bicycle making deliveries?

Being on of those people who thinks visually I’m thrilled to announce that we have a label thanks to the artistic inclinations of StrangeMagee.  Take a peek.


Without a minute to spare…

backyard eggs

















Never mind the back to the gym, eating right and other reintroduction to bad habits once those resolutions slide.  The start of the New Year was eventful in that there was a debut of eggs.  We’ve been waiting, occasionally patiently oh for about six months.   There they were, startling to see something besides a fake egg nesting in the straw.  Lifted my green pallor left over from the survival mode existence that is consistently December.

“Then he slunk to the ice box. He took the Whos’ feast, he took the who pudding, he took the roast beast. He cleaned out that ice box as quick as a flash. Why, the Grinch even took their last can of Who hash.”

How the Grinch Stole Christmas  1966